Honest comparison
Apex Applications vs 2D Workflow
2D Workflow emphasises operational workflows, labels and shipping economics. Two cautions before you compare numbers: carrier savings and 2D barcode support are specific capabilities that have to be verified individually rather than assumed on either side, and their own copy gave conflicting trial lengths when we checked, so confirm the current offer on their site rather than trusting a figure here. Apex Red, which covers this ground, is in beta.
Read more about Apex Red, or see what a plan includes.
A reseller's week, and who covers it
Filled = does the job · labeled light cells = partially, with the caveat shown · dash = you buy another tool
| Apex Applications | 2D Workflow | |
|---|---|---|
| What it is | Wholesale suite; shipment module in beta | Operational workflow, labels, shipping economics |
| Entry price | $149.99/mo — whole suite | $97/mo displayed |
| Free trial | 7 days, card required | Their copy conflicted when checked — confirm on their site |
| 2D barcode support | Verify against your own requirement | Verify against your own requirement |
| Carrier discounts | Verify the current terms directly | |
| Listing and shipment preparation | Apex Red — beta | |
| Catalog scanning against the marketplace | ||
| Repricing | Included (Apex Gold) | |
| P&L and cashflow from your own store | Not verified |
Monthly price, side by side
Displayed monthly price — confirm current terms
Every module, no listing or revenue caps
The buying and pricing loop that runs before a box is ever packed.
Choose 2D Workflow if…
- Labels, carrier economics and the physical workflow are the problem you are solving this quarter.
- You need shipping operations in production rather than in beta.
- Their carrier terms save you more than the price difference — check them directly.
Choose Apex if…
- The bottleneck is deciding what to buy and what to charge, not moving the boxes.
- You want one system where the buying, pricing and reporting already share data.
- You are willing to run Red in beta while the rest of the suite does the daily work.
Try the whole suite free
Two different bottlenecks. Ours is the buy-and-price loop; theirs is the box. Pick the one that is costing you.
Start the 7-day free trialStarter $149.99/mo · Pro $299/mo · repricer included in both
More comparisons on the comparison index.
2D Workflow details verified September 2026 against public pricing pages and independent reviews (2D Workflow). Their features and prices change on their schedule, not ours — check their site for current terms. 2D Workflow is a trademark of its owner; no affiliation.