Honest comparison
Apex Applications vs 2D Workflow
2D Workflow emphasizes operational workflows, labels and shipping economics. One caution before you compare: carrier savings and 2D barcode support are specific capabilities that have to be verified individually rather than assumed on either side. Apex Red, which covers this ground, is in beta.
Read more about Apex Red, or see what a plan includes.
7 days free, then $149 a month, plus tax where applicable. Card required, nothing charged until day 8. Cancel any time before then.
A reseller's week, and who covers it
Filled = does the job · light cells = partly, with the caveat shown · dashed empty cell = not covered, or not verified
| Feature | Apex Applications | 2D Workflow |
|---|---|---|
| What it is | Wholesale suite; shipment module in beta | Operational workflow, labels, shipping economics |
| Entry price | Beginner $49.99/mo, Starter $149/mo, Pro $299/mo (repricer on Pro) | $97/moTheir pricing page |
| Free trial | 7 days, card required | 14 days |
| 2D barcode support | Verify against your own requirement | Verify against your own requirement |
| Carrier discounts | Not included | Verify the current terms directly |
| Listing and shipment preparation | Apex Red (beta, by invitation) | Included |
| Catalog scanning against the marketplace | Included | Not verified |
| Repricing | On Pro (Apex Gold, beta) | Not verified |
| Profit and loss from your own store | Included | Not verified |
Monthly price, side by side
Amazon Sellers plan, monthly
Sourcing, purchasing and profit, no repricer. Up to $10K/mo in revenue, 2,000 listings. Beginner is $49.99/mo.
Price from 2dworkflow.com
The buying and pricing loop that runs before a box is ever packed.
Which one fits you
Choose 2D Workflow if…
- Labels, carrier economics and the physical workflow are the problem you are solving this quarter.
- You need shipping operations in production rather than in beta.
- Their carrier terms save you more than the price difference. Check them directly.
Choose Apex if…
- The bottleneck is deciding what to buy and what to charge, not moving the boxes.
- You want one system where the buying, pricing and reporting already share data.
- You are willing to run Red in beta while the rest of the suite does the daily work.
Start a 7-day trial
Two different bottlenecks. Ours is the buy-and-price loop; theirs is the box. Pick the one that is costing you.
Start my 7-day trial7 days free, then $149 a month, plus tax where applicable. Card required, nothing charged until day 8. Cancel any time before then.
Beginner $49.99/mo, Starter $149/mo, Pro $299/mo (repricer on Pro, beta).
More comparisons on the comparison index.
Competitor prices come from the vendor's own pricing page, linked beside each price. A price we have not rechecked within 90 days is replaced by that link. Other competitor details come from public pages and independent reviews (2D Workflow). 2D Workflow changes its features and prices on its own schedule, so check its site for current terms. Apex details come from the Apex app itself. 2D Workflow is a trademark of its owner; no affiliation.